RON WOOD TO SPEAK AT THE INTERNATIONAL CFO FORUM

Ron Wood, Director of Pricing Insight, will be speaking exclusively at the International CFO Forum on the 24th Feburary 2013, at the Westin Hotel Melbourne.

Ron Wood will be addressing the key pricing themes for 2013, including:
- Higher costs & inflationary pressures in 2013
- Margin erosion from agressive low-cost competitors & procurement experts
- Dangers of cost plus pricing
- Pricing management and policy controls with a global parent company
- EBIT impact generated from a price optimisation program


Pricing Insight's 2 hour seminars deliver commercial pricing solutions to:

- Drive incremental gross margin by evolving your business from Cost Plus to Value Based Pricing
  across products, services, customers and channels to market
- Implement effective pricing strategies to support and empower your sales force to retain current
  business and win more profitable customer contracts
- Generate buy in and commitment to new pricing strategies through the strategic alignment of sales,
  marketing, finance and the senior executive leadership team
- Learn how ASX and Fortune 500 are developing advanced pricing capabilities to drive at least 2% 
  points of incremental gross margin
- Apply commercially effective pricing methodologies to accelerate your current pricing improvement
  program
- Develop new pricing capabilities within your business and generate a series of immediate quick wins
- Work closely with other senior sales, marketing and finance executives from leading multinational
  companies to share ideas, methodologies & challenges
- Acquire the practical skills necessary to lead pricing and margin enhancement projects in your
  business

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